Comprehensive website analysis with a focus on PPC performance and data tracking – including measurement setup, consent management, and tailored reporting.

Custom Reporting

Tailored reports designed to meet your unique business needs.

Tracking Diagnostics & Troubleshooting

Pinpoint and resolve data inconsistencies across GA4 and social channels to ensure accurate insights.

GA4 & GTM Audit

Review of GA4 account setup and evaluation of GTM container structure and functionality.

  • As a digital marketing professional, I specialize in improving website performance through a data-driven approach with a focus on analytics and PPC. I support informed decision-making by conducting GA4 and GTM audits, implementing measurement setups—including server-side tracking—and building custom reports in Looker Studio.

    My goal is to expand my services in the future to include BigQuery, Google Cloud, and machine learning solutions.

Website Performance Audit

A comprehensive review from a PPC and analytics perspective, including tailored optimization recommendations.

GA4 & GTM Audit

Optimized GA4 and GTM configurations ensure accurate tracking, actionable insights, and data-driven marketing decisions.

SzervServer-Side Tracking

Set up and test server-side GTM to improve data accuracy, speed, and control.

Custom Dashboards & Reports

Building tailored Looker Studio reports that align with your business goals and data strategy.

Troubleshooting Tracking Discrepancies

Detecting the root causes of tracking issues in GA4 and social platforms, and providing solutions to ensure consistent and reliable measurement.

Pixel and API Integration

Implementation of social pixels and conversion APIs through GTM for better tracking and platform connectivity.